Social Media Manager
The Pocono Mountains Visitors Bureau is looking for a Social Media Manager that will help enhance the brand and build strong online communities through various social media platforms.
Position: Social Media Manager
Job Type: Full-Time
Job Description & Details
Summary: The Social Media Manager will be responsible for developing and administering social media content that is designed to engage users and create an interactive relationship between consumers and the Pocono Mountains. With the direction of the CMO and Marketing Director will be required to collect and review social media data to develop more effective campaigns. The Manager is responsible for tracking and reporting all social media outreach, requests, and results, managing media stats both for the overall pages and for county breakdowns. Critical to this role is building and sustaining excellent relationships with members, tourism industry professionals, vendors, partners, as well as regional media partners. The Manager will also be the owner of the Content Calendar and assisting with the following media assets as it relates to social media (e.g., for images, b-roll, press trips and story ideas). The Social Media Manager supports the CMO in all areas of Social Media delivering brand and positive media coverage for the Pocono Mountains as a must-see destination.